From Zero to Hero

2016, Hong Kong

Design Director: Woody Chau

Art Director: Can Chan

We designed a cup set which inspired from the Japanese drawing ‘Fujin Raijin-zu (Wind and Thunder Gods)’by Tawaraya Sōtatsu and ‘The Great Wave off Kanagawa’ by Katsushika Hokusai. The significant elements are selected to represent different cup: Espresso coffee cup represented by the devil; Cappuccino cup represented by the thunder god; and the Latte cup represented by the wind god.